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Friday, February 29, 2008

LIVESTRONG - Not Just a Fad





LIVESTRONG. The overwhelming visual support for the cancer fighting organization created by Lance Armstrong in 1997 has seemed to fade away as any trend or fad does in American Pop culture. When the organization was first started, the yellow wristbands spread like wildfire across our society, from ordinary individuals on the streets, to politicians, to rock stars and athletes who were seen wearing them. Over time, this has inevitably faded and it is now difficult to find people who continue to sport these arm bands with the same pride they did when they were deemed "fashionable." The organization was not trying to start a fashion trend, they were trying to create a mindset among individuals to push themselves to live their best lives now and fight hard against any devastating diseases that attempts to derail them. The foundation states that "At the Lance Armstrong Foundation, we unite people to fight cancer believing that unity is strength, knowledge is power and attitude is everything." So make your own fashion statement. Start wearing your wristbands and t-shirts again and wear them proud. The message still stands as it did when Lance Armstrong first spoke it to the world. LIVESTRONG each and every day.

The video above includes the song "Maybe Tonight, Maybe Tomorrow" by the band Wideawake. Go to iTunes to download the song and the the proceeds will go toward the LIVESTRONG foundation.

In Memory of Nadine Westphal

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